The merchants of cool
(DVD)
Contributors
Published
[Boston, Mass.] : WGBH Educational Foundation :, [2001].
ISBN
0793690552
Status
Description
Loading Description...
Copies
| Location | Call Number | Status |
|---|---|---|
| Flossmoor Public Library - Stacks | DVD NON-FIC MERC | On Shelf |
Subjects
LC Subjects
Advertising and youth -- United States.
Marketing -- Moral and ethical aspects -- United States.
Marketing -- Social aspects -- United States.
Mass media and teenagers -- United States.
Popular culture -- United States.
Teenage consumers -- United States.
Video recordings for the hearing impaired.
Video recordings.
Marketing -- Moral and ethical aspects -- United States.
Marketing -- Social aspects -- United States.
Mass media and teenagers -- United States.
Popular culture -- United States.
Teenage consumers -- United States.
Video recordings for the hearing impaired.
Video recordings.
More Details
Published
[Boston, Mass.] : WGBH Educational Foundation :, [2001].
Format
DVD
Physical Desc
1 videocdisc (approximately 60 min.) : sound, color ; 4 3/4 in.
Language
English
ISBN
0793690552
Notes
General Note
Originally broadcast as a segment of the television program: Frontline.
Participants/Performers
Correspondent, Douglas Rushkoff.
Description
"Frontline journeys into the world of the marketers of popular culture to teenagers. They spend their days sifting through reams of market research data. They conduct endless surveys and focus groups. They comb the streets, the schools, and the malls, hot on the trail of the 'next big thing' that will snare the attention of their prey, a market segment worth an estimated $300 billion a year. They are the merchants of cool: the creators and sellers of popular culture, who have made teens the hottest consumer demographic in America"--Http://www.pbs.org/wgbh/pages/frontline.
System Details
DVD format.
Language
Closed captioned for the hearing impaired.
Local note
DVD
Reviews from GoodReads
Loading GoodReads Reviews.
Citations
APA Citation, 7th Edition (style guide)
Goodman, B., Goodman, R. D., & Rushkoff, D. (2001). The merchants of cool . WGBH Educational Foundation :.
Chicago / Turabian - Author Date Citation, 17th Edition (style guide)Goodman, Barak, Rachel Dretzin. Goodman and Douglas. Rushkoff. 2001. The Merchants of Cool. [Boston, Mass.]: WGBH Educational Foundation.
Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)Goodman, Barak, Rachel Dretzin. Goodman and Douglas. Rushkoff. The Merchants of Cool [Boston, Mass.]: WGBH Educational Foundation, 2001.
Harvard Citation (style guide)Goodman, B., Goodman, R. D. and Rushkoff, D. (2001). The merchants of cool. [Boston, Mass.]: WGBH Educational Foundation.
MLA Citation, 9th Edition (style guide)Goodman, Barak., Rachel Dretzin Goodman, and Douglas Rushkoff. The Merchants of Cool WGBH Educational Foundation :, 2001.
Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.
Staff View
Loading Staff View.